In the 1980s and 1990s, a moral panic took place in the US fearing Satanic ritual abuse. As part of this, certain books such as The Devil's Disciples stated that some bands, particularly in the musical genre of heavy metal, brainwashed American teenagers with subliminal messages to lure them into the worship of the devil, sexual immorality, murder, and especially suicide.[156] The use of satanic iconography and rhetoric in this genre provokes the parents and society, and also advocate masculine power for an audience, especially on teenagers who were ambivalent of their identity. The counteraction on heavy metal in terms of satanic brainwashing is an evidence that linked to the automatic response theories of musical hypnotism.[157]
As we celebrate 50 years in the field and 40 years as a leading school, hypnotherapy is transforming many aspects of the health professions and is truly revolutionizing the counseling professions. We are honored to have a major role in this, leading the way with powerful, innovative therapy methods and by using the insights and therapy methods of ourselves and others to train thousands of graduates from 50 countries, including many leaders in the field.
There is only one Hypnotherapy Academy of America curriculum designed by its lead instructor, Tim Simmerman-Sierra. He has EXCLUSIVELY held the position of lead instructor since 1995.  Hypnotherapy Academy of America is a federally registered trademark, awarded to Tim and Angela Simmerman-Sierra. In recent years we have seen that others have started to use “Hypnotherapy Academy” as part of their name. We believe this is to borrow from our name brand recognition, credibility and professional reputation. We have been using this name since 1999. Do not accept any imitation.
Bryan is very insightful and caring individual. Back in August I was struggling with my direction in life, not knowing what and where to go next, I was feeling confused and stressed. I decided to drive to TX and meet with Bryan. After one hypnosis session with hm I felt so good and my mind was cleared, as it turns out all the answers were already inside of me, i just needed someone to help me access them. From then I knew what I was suppose to be doing in life. Today I have a wonderful practice in my profession. He took me from the place of fear and confusion to a place of clarity and confidence. Thumbs up! Erick S, Lexington KY
To investigate the effectiveness of cognitive hypnotherapy (CH), hypnosis combined with cognitive-behavioral therapy (CBT), on depression, 84 depressives were randomly assigned to 16 weeks of treatment of either CH or CBT alone. At the end of treatment, patients from both groups significantly improved compared to baseline scores. However, the CH group produced significantly larger changes in Beck Depression Inventory, Beck Anxiety Inventory, and Beck Hopelessness Scale. Effect size calculations showed that the CH group produced 6%, 5%, and 8% greater reduction in depression, anxiety, and hopelessness, respectively, over and above the CBT group. The effect size was maintained at 6-month and 12-month follow-ups. This study represents the first controlled comparison of hypnotherapy with a well-established psychotherapy for depression, meeting the APA criteria for a "probably efficacious" treatment for depression.

Abnormal results can occur in instances where amateurs, who know the fundamentals of hypnosis, entice friends to become their experimental subjects. Their lack of full understanding can lead to immediate consequences, which can linger for some time after the event. If, for example, the amateur plants the suggestion that the subject is being bitten by mosquitoes, the subject would naturally scratch where the bites were perceived. When awakened from the trance, if the amateur forgets to remove the suggestion, the subject will continue the behavior. Left unchecked, the behavior could land the subject in a physician's office in an attempt to stop the itching and scratching cycle. If the physician is astute enough to question the genesis of the behavior and hypnosis is used to remove the suggestion, the subject may experience long-term negative emotional distress and anger upon understanding exactly what happened. The lack of full understanding, complete training, and supervised experience on the part of the amateur places the subject at risk.
Hypnosis for weight loss or to quit addictive behaviors like smoking or drinking, is how most people think of hypnosis. While people do often seek hypnosis therapy for these reasons, there are other reasons too. People may see a hypnotherapist before and during childbirth or to increase self-esteem. It can also be used to deal with chronic pain, insomnia, anxiety, or treat irritable bowel syndrome.
Relaxation techniques are often integrated into other health care practices; they may be included in programs of cognitive behavioral therapy in pain clinics or occupational therapy in psychiatric units. Complementary therapists, including osteopaths and massage therapists, may include some relaxation techniques in their work. Some nurses use relaxation techniques in the acute care setting, such as to prepare patients for surgery, and in a few general practices, classes in relaxation, yoga, or tai chi are regularly available.
Several professional organizations and licensing agencies exist for hypnotherapy practitioners. Examples include the American Society of Clinical Hypnosis (ASCH) and the American Association of Professional Hypnotherapists. To be an ASCH member, practitioners must attend at least 40 hours of workshop training, 20 hours of individual training, and have completed at least two years of clinical practice as a hypnotherapist.
Hypnosis or deep relaxation can sometimes exacerbate psychological problems—for example, by retraumatizing those with post-traumatic disorders or by inducing “false memories” in psychologically susceptible individuals. Evidence, although inconclusive, has raised concerns that the dissociation necessary to participate in relaxation or hypnosis can lead to the manifestation of the symptoms of psychosis. Only appropriately trained and experienced practitioners should undertake hypnosis. Its use should be avoided in patients with borderline personality disorder, dissociative disorders, or with patients who have histories of profound abuse. Competent hypnotherapists are skilled in recognizing and referring patients with these conditions.

Adverse events resulting from relaxation techniques are uncommon. Rare reports describe basilar or vertebral artery occlusion after yoga postures that put particular strain on the neck. People with poorly controlled cardiovascular disease should avoid progressive muscle relaxation because abdominal tensing can cause the Valsalva response. Patients with a history of psychosis or epilepsy have reportedly had further acute episodes after deep and prolonged meditation.


Speech, on account of the whole preceding life of the adult, is connected up with all the internal and external stimuli which can reach the cortex, signaling all of them and replacing all of them, and therefore it can call forth all those reactions of the organism which are normally determined by the actual stimuli themselves. We can, therefore, regard "suggestion" as the most simple form of a typical reflex in man.[165]
Following the French committee's findings, Dugald Stewart, an influential academic philosopher of the "Scottish School of Common Sense", encouraged physicians in his Elements of the Philosophy of the Human Mind (1818)[54] to salvage elements of Mesmerism by replacing the supernatural theory of "animal magnetism" with a new interpretation based upon "common sense" laws of physiology and psychology. Braid quotes the following passage from Stewart:[55]

Adverse events resulting from relaxation techniques are uncommon. Rare reports describe basilar or vertebral artery occlusion after yoga postures that put particular strain on the neck. People with poorly controlled cardiovascular disease should avoid progressive muscle relaxation because abdominal tensing can cause the Valsalva response. Patients with a history of psychosis or epilepsy have reportedly had further acute episodes after deep and prolonged meditation.
Hypnosis can be a highly effective form of treatment for many mental, psychosomatic, and physical disorders. Hypnosis is a trance state in which the hypnotized person is in a heightened, more receptive state of mind. During hypnosis, the patient is not unconscious, does not lose control of his or her faculties, and does not do things under hypnosis that he or she would be unwilling to do otherwise.
Hypnosis is first and foremost a self-accepted journey away from the reality of the moment. Although the trance state is often referred to as if the patient is asleep, nothing could be further from the truth. The patient is fully awake at all times. The hypnotic subject is simply in a heightened, more receptive state of mind. This fact is proven with inductions called open-eye techniques, where the patient keeps his/her eyes open during the hypnotherapy. Full and deep trance is still achievable.
The central theoretical disagreement regarding hypnosis is known as the "state versus nonstate" debate. When Braid introduced the concept of hypnotism, he equivocated over the nature of the "state", sometimes describing it as a specific sleep-like neurological state comparable to animal hibernation or yogic meditation, while at other times he emphasised that hypnotism encompasses a number of different stages or states that are an extension of ordinary psychological and physiological processes. Overall, Braid appears to have moved from a more "special state" understanding of hypnotism toward a more complex "nonstate" orientation.[citation needed]
Hypnotherapy has been studied for the treatment of irritable bowel syndrome.[117][118] Hypnosis for IBS has received moderate support in the National Institute for Health and Clinical Excellence guidance published for UK health services.[119] It has been used as an aid or alternative to chemical anesthesia,[120][121][122] and it has been studied as a way to soothe skin ailments.[123]
Hypnosis is not a dangerous procedure. It is not mind control or brainwashing. A therapist cannot make a person do something embarrassing or that the person doesn't want to do. The greatest risk, as discussed above, is that false memories can potentially be created and that it may be less effective than pursuing other, more established and traditional psychiatric treatments.

Hypnosis is a powerful tool to help clients overcome challenging issues such as anxiety, phobias, pain management, hot flashes and more. Hypnosis is also a way to help let go of addictions like smoking, overeating and gambling. In and of itself, hypnosis is not a therapy, but it can be used in conjunction with therapy to empower and encourage the person receiving it to make positive change. Some people are more susceptible to hypnosis and will benefit more from hypnotherapy than others.

Joe Griffin and Ivan Tyrrell (the originators of the human givens approach) define hypnosis as "any artificial way of accessing the REM state, the same brain state in which dreaming occurs" and suggest that this definition, when properly understood, resolves "many of the mysteries and controversies surrounding hypnosis".[29] They see the REM state as being vitally important for life itself, for programming in our instinctive knowledge initially (after Dement[30] and Jouvet[31]) and then for adding to this throughout life. They explain this by pointing out that, in a sense, all learning is post-hypnotic, which explains why the number of ways people can be put into a hypnotic state are so varied: anything that focuses a person's attention, inward or outward, puts them into a trance.[32]

Hypnosis is a powerful tool to help clients overcome challenging issues such as anxiety, phobias, pain management, hot flashes and more. Hypnosis is also a way to help let go of addictions like smoking, overeating and gambling. In and of itself, hypnosis is not a therapy, but it can be used in conjunction with therapy to empower and encourage the person receiving it to make positive change. Some people are more susceptible to hypnosis and will benefit more from hypnotherapy than others.

There are so many challenges that children face growing up today, and many of these issues can be resolved with hypnosis. The fact is that children are much more open to hypnosis than adults and most of the time they find it extremely easy to enter into hypnosis. Self-esteem, anxiety, sports performance are just a few things parents have contacted me about in terms of helping their children with hypnosis. In fact, once every month or so I get a call for assistance with something completely different than any requests, and have been very successful at assisting them with resolving their challenges with hypnosis for children. Call today to find out more about hypnosis for children!
Jump up ^ The accreditation criteria and the structure of the accreditation system were based on those described in Yeates, Lindsay B., A Set of Competency and Proficiency Standards for Australian Professional Clinical Hypnotherapists: A Descriptive Guide to the Australian Hypnotherapists' Association Accreditation System, Australian Hypnotherapists' Association, (Sydney), 1996. ISBN 0-646-27250-0 [1] Archived 2009-09-12 at the Wayback Machine.
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